From our friends at the kcm blog
Cutting out the agent might seem like a smart way to save when you sell your house. But here’s the hard truth.
Last year, homes that sold with an agent went for almost 15% more than those that sold without one.
That gap is pretty hard to ignore. And with more homes on the market to compete with right now, selling on your own is a mistake that’s going to cost you.
This Isn’t the Market for DIY Selling
A few years ago, you might’ve gotten away with a “For Sale By Owner” (FSBO) sign in your yard, navigating the process on your own. That’s because homes were flying off the...
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From our friends at the kcm blog
Depending on where you live, the housing market could feel red-hot or strangely quiet right now. The truth is, local markets are starting to move in different directions. In some places, buyers are calling the shots. In others, sellers still hold the power. It’s a tale of two markets.
What’s a Buyer’s Market vs. a Seller’s Market?
In a buyer’s market, there are more homes for sale and not as many buyers. That means homes sit longer, buyers have more negotiating power, and prices tend to soften as a result. It’s simple supply and demand.
On the flip side, a seller’s market happens when there aren’t enough...
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From our friends at KCM Blog
Are you thinking about selling your house? Some common mistakes today can make the process more stressful or even cost you money.
Fortunately, they’re easy to avoid, as long as you know what to watch for. Let’s break down the biggest seller slip-ups, and how an agent helps you steer clear of them.
1. Overpricing Your House
It’s completely natural to want top dollar for your house, especially if you’ve put a lot of work into it. But in today’s shifting market, pricing it too high can backfire. Investopedia explains:
“Setting a list price too high could mean your home struggles to attract buyers and stays on the market for...
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From our friends at the kcm blog
Fear of a recession is back in the headlines. And if you’re thinking about buying or selling sometime soon, that may leave you wondering if you should reconsider the timing of your move.
A recent survey by John Burns Research and Consulting (JBREC) and Keeping Current Matters (KCM) shows 68% of people are delaying plans to buy or sell due to economic uncertainty.
But it may not be for the reason you think. Not everyone is holding off because they’re worried. Some buyers are waiting because they’re hopeful. According to Realtor.com:
“In 2025Q1, 3 in 10 (29.8% of) surveyed homebuyers said a recession would make them at least somewhat more likely to purchase a home...
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From our friends at the kcm blog
It’s hard to let go of a 3% mortgage rate. There’s no question about it. It’s the main reason why so many homeowners have delayed their move in recent years. But here’s something to consider.
While your low rate might be ideal, it doesn’t make up being too cramped, having a staircase your knees can’t handle anymore, or being 1,000 miles from your family. And those real-life needs are pushing more sellers off the fence despite today’s rates.
Data shows the share of homeowners with a mortgage rate below 3% is dropping as more people move. And, as a result, the share of homeowners taking on a mortgage rate above...
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How We Sold 71 Oakdale in the Dominican, San Rafael
By Jenn Pfeiffer | The Jenn Pfeiffer Team – Corcoran Icon Properties | June 2025 | Case Studies
In today’s dynamic real estate market, who you work with truly matters. The right agent with the right strategy can significantly impact your final sale price, timeline, and overall experience. This is the story of how we helped the owners of 71 Oakdale navigate a complex remodel, bring a one-of-a-kind home to market, and sell for nearly $250,000 over their original listing price—all with expert preparation, proven marketing, and personalized service.
From Family Legacy to Market Success
71 Oakdale wasn’t just a property—it...
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From our friends at the kcm blog
After years of it feeling almost impossible to find a home you want to buy, things are changing for the better.
Nationally, inventory is growing, and that gives you more options for your move. But here’s what you need to know. That level of growth is going to vary based on where you live. And that’s why you need an agent’s local market expertise.
Here’s a quick rundown of the current inventory situation, so you know what’s happening and what to expect.
Significant Growth Across the Nation
Nationally, the number of homes for sale is rising – and that’s true in all regions of the...
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From our friends at the kcm blog
When your house doesn’t sell, it doesn’t just feel frustrating – it feels personal. You put time, money, and emotional energy into this move. You told your friends and family it was happening. And now that your listing has expired without a buyer? You’re left feeling stuck, and maybe even a little embarrassed.
And here’s what most agents won’t tell you. Over 70% of homeowners who re-list with a different agent sell their house.
Re-list with the same agent? That stat drops to only 50%, according to the latest data from REDX. That’s like leaving the fate of your sale to a coin toss. And that’s not...
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From our friends at the kcm blog
As you think ahead to your own move, you may have noticed some houses sell within days, while others linger. But why is that? As Redfin says:
“. . . today’s housing market has been topsy-turvy since the pandemic. Low inventory (though rising) and high prices have created a strange mix: Some homes are flying off the market, while others sit for weeks.”
That may leave you wondering what you should expect when you sell. Let’s break it down and give you some actionable tips on how to make sure your house is one that sells quickly.
Homes Are Still Selling Faster Than Pre-Pandemic
The first thing you...
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From our friends at the kcm blog
Retirement isn’t just a milestone. It’s the beginning of something really special. After years of hard work, it’s finally time to slow down, explore new passions, and live life on your own terms.
But with this exciting chapter comes some big choices. And one of the biggest is this: does your current home still make sense for the lifestyle (and budget) you want in this next phase of life?
That’s an especially important question right now. Just in the past five years, the cost of living has jumped by 23% according to the Bureau of Labor Statistics (BLS). That’s based on the Consumer Price Index (CPI), which is how...
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